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Zoe Hiljemark PR and Marketing for Photographers logo

Specialist Photography Marketing Agency

DIGITAL PR & MARKETING FOR PHOTOGRAPHERS

Visibility and business growth support for professional photographers in the UK and beyond

PHOTOGRAPHY MARKETING SERVICESFREE PR & MARKETING TIPS
  • GET VISIBLE
  • BUILD TRUST
  • ATTRACT clients
VISIBILITY & BUSINESS GROWTH SUPPORT

PR and marketing support especially for photographers

My specialist PR and digital marketing services help photographers build not just visibility, but authority, credibility and trust. All without the overwhelm, and without being tied to social media 24/7.

Through leveraging the combined power of SEO, strategic blogging and PR, I help professional photographers get discovered and booked by more of their ideal clients.

As Seen In…

  • The photography and video show 2026
  • BIPP logo
  • The Photographer — the official magazine of the British Institute of Professional Photography (BIPP)
  • The Great Big Photography World Podcast
  • Freedom Focus Photography Podcast
EXPERT PHOTOGRAPHY MARKETING SUPPORT

Ready to fix the problem of inconsistent enquiries?

If you’re an ambitious independent photography business owner who is ready to take your visibility seriously, and stop relying on social media to find clients, you’re in the right place.

I am a PR and Visibility Strategist and have 23 years of marketing and PR experience. For 11 of those years, I’ve worked exclusively with photographers. I understand what it takes to attract photography clients today, and how to sell photography products and services in a variety of photography niches.

My support can help position you as an authority in your niche and boost your visibility online and offline, helping to generate qualified enquiries and sales from right-fit clients, and grow your business.

LET’S WORK TOGETHER
HI! I’m ZOE HILJEMARK

An Experienced PR & Photography Marketing Consultant

know how overwhelming marketing can feel, and how difficult it can be to consistently have to show up as the face of your business and brand, to grow your audience and attract new customers.

But 13 years as a small business owner, and over two decades as a PR and marketing consultant, have taught me that SEO, content and PR are the strategies that work to build genuine, long-lasting impact.

I help photographers stand out, boost awareness of their brand, services and products, and get featured in online and print media publications and interviewed on podcasts.

This strategic visibility work positions my photography clients as experts in their niche, builds visibility, credibility and authority, and helps their websites get surfaced by Google and recommended in AI answers, where people are searching for their services.

Do you want to become discoverable and more consistently found by ideal-fit clients? Of course you do! Increased visibility, authority and trust turn into qualified enquiries and sales!

ZOE’S STORY

Does this sound familiar?

  • You know you should market your business but you never seem to find the time.
  • You don’t know which marketing activities deserve your attention.
  • You’re relying too heavily on Instagram for enquiries.
  • You’ve tried blogging but never saw results, and you feel overwhelmed by SEO.
  • Your website isn’t attracting enough visitors.
  • You’re working hard but still feel invisible.
If you answered yes to any of these, you’re not alone.

These are exactly the challenges I help photographers overcome.

CALL TO ACTION
Photography Marketing AGENCY

Choose Your Level of Support

I offer a variety of digital PR and marketing support services, designed exclusively for photographers, with options to suit all budgets.

Whether you want to learn, implement, gain accountability or outsource your marketing completely, there is a way to work with me that fits your goals, budget and stage of business.

All services are based on my tried-and-tested Photographer’s Visibility Blueprint™ framework, which gets invisible photographers visible and turns that heightened profile and brand awareness into bookings and sales.

LET’S WORK TOGETHER

How I Help

As a marketing specialist for photographers…

  • Photography Marketing Services
  • SEO Copywriting Services
  • Photography PR Services
  • Mentoring Services
  • Accountability Support
  • Free Tips, Resources & Community

‘Done For You’ PR & Marketing

View Packages

‘Done With You’ Marketing Mentoring

Upskill with Support

Accountability Membership

Momentum & Guidance
A RESPECTED Photography Marketing Agency

Trusted and Featured by Photographers, and…

…leading photography membership organisations, podcasts, photography publications, photography events, and digital summit hosts

Find out more about my press features, photography marketing speaking experience and discover my 5* Google reviews from photography clients.

LET’S WORK TOGETHER
  • “Zoe delivered a great session, captivating our audience of photographers with concise, actionable information about how to PR into their marketing strategies.” 

    Ruth Folkard
    The Photography & Video Show
  • “Enormous thank you to our friend Zoe Hiljemark, a world-class publicity/visibility consultant for photographers, who has made many stories possible.”

    Jon Sienkiewicz
    Journalist, Shutterbug.com
  • “Zoe has distinguished herself in the realm of PR and marketing, specifically for photographers. Her insights are crucial for photographers looking to enhance their online presence and attract clients.”
    Perrin Adams
    The Great Big Photography World

My Photography Marketing Agency in Numbers…

23 years
PR & Marketing Experience
13 years
A Small Business Owner
11 years
Supporting Photographers
1200+
Photographers in Facebook Community
100+
Photographers Worked With
500+
Media Articles Secured for Clients
raise your profile, BUILT TRUST & attract dream clients

FREE photography marketing guide

Get my free 10-page marketing guide that reveals the strategies successful photographers use to stay visible and fully booked.

GET YOUR FREE COPY HERE

Reviews of MY PR AND PHOTOGRAPHY MARKETING AGENCY SERVICES

  • Zoe has transformed my photography business! She’s helped me go from being largely unknown to becoming recognised on a national level. A fantastic asset to my team, she has improved my visbility beyond my expectations!
    Zoe Hiljemark logo
    Karen Wiltshire Photography
    Newborn & Family Photographer, Dorset, UK
  • I cannot recommend Zoe enough. She is absolutely amazing at what she does, is very knowledgeable and is always happy to give advice and help. She is one of the best investments I have made in my photography business!
    Zoe Hiljemark logo
    Sandra Cullen Photography
    Newborn & Family Photographer, London, UK
  • Zoe is professional, diligent, insightful and a pleasure to work with. She delivers as promised with high quality. We have had some great measurable results from her input, including valuable PR opportunities. She’s also a great resource to learn from.
    Zoe Hiljemark logo
    Belinda Burton Photography
    Portrait Photographer, London, UK
  • Zoe has taken me from zero to hero with SEO and marketing for my website! Since working together, the traffic to my website has increased dramatically. She’s given me skills and understanding that are essential to my future as a photographer. I genuinely couldn’t be happier with the experience.
    Zoe Hiljemark logo
    Fast Fox Photography
    Robin Dodd, Landscape Photographer, UK
  • After struggling with the marketing side of things for so long, I finally found Zoe, who actually gets photographers and the world we live in. It’s made a huge difference having someone in my corner who genuinely understands the photography business and can help cut through all the noise. It’s been a game-changer!
    Zoe Hiljemark logo
    Face The Outdoors Photography
    Michael Schultz, Landscape Photographer, Alaska, USA
  • Zoe is brilliant and an expert in her field. We photographers are very lucky that she specialises in marketing for photographers. Since working with her, my confidence has grown and my mindset around self-promotion has changed. She’s a joy to work with!
    Zoe Hiljemark logo
    Celf Calon Photography
    Commercial Photographer, Wales, UK
  • Working with Zoe has had a real impact on my photography business. She makes the entire process feel effortless, answers every question with clarity, and, most importantly, proactively moves things forward instead of waiting for direction. My only regret is not reaching out to her sooner.
    Zoe Hiljemark logo
    Nico Trinkhaus, Sumfinity Photography
    Travel Photographer, Germany
  • Zoe has been great at supporting me with PR and website SEO for my photography business. She’s very relaxed, highly knowledgeable and has great ideas for improving business visibility. Definitely delivered value for money.
    Zoe Hiljemark logo
    Andrew Cameron Photography
    Commercial Photographer, Hampshire, UK
  • We had a great experience working with Zoe. She is professional, responsive and understood our goals. The process felt easy and collaborative. If you are a photographer looking for thoughtful PR that actually connects, Zoe is a great choice.
    Zoe Hiljemark logo
    Owen Deutsch Photography
    Bird & Wildlife Photographer, Chicago, USA
  • I hired Zoe to help reinvent my business. I enjoy her enthusiasm and hard-working ethic, and the results started to show in only a matter of weeks. Zoe’s ten years of experience in photography PR is beneficial, and she’s efficient, motivating and inspiring.
    Zoe Hiljemark logo
    David Lloyd Photography
    Wildlife Photographer, London, UK
  • I didn’t realise the value of PR until I worked with Zoe. If you need to build visibility of your photography business, then Zoe is for you! She knows how to approach different types of media that would suit your photography brand.
    Zoe Hiljemark logo
    Joanne Temple
    Portrait Photographer, Surrey, UK
MY PHOTOGRAPHY MARKETING AGENCY Can Help You…

Results-Focused PR & Photography Marketing Support

Photography marketing and PR agency services

Done With You Services:
Guidance & Support while you Upskill

Discover how to market your photography business with confidence, without being committed to ongoing support.

EXPERT MARKETING SUPPORT
Zoe Hiljemark offers photography marketing and PR agency services

Done For You Services:
Expert, fully-managed support

Take away the hassle of marketing and PR by outsourcing or take it to the next level. You’ll get the desired results without having to do it yourself. 

LET’S WORK TOGETHER

Why Photographers
Choose Me…

SPECIALIST EXPERTISE
I understand the photography industry and the unique challenges photographers face

PROVEN EXPERIENCE
I’ve helped hundreds of photographers to improve their online visibility.

A TRUSTED VOICE
At photography events and on industry podcasts, I’ve shared marketing advice


WORKING WITH PHOTOGRAPHERS AROUND THE WORLD

Supporting Photographers Across Multiple Genres

My photography PR and marketing services are designed to suit photographers working across a variety of niches. Visit my Clients & Testimonials page to discover some of the photographers I’ve worked with.

I support my photography clients in a variety of ways, including via in-person events, online group mentoring support, and Done For You PR and marketing.

Photographers who work with me get the chance to leverage my contacts in the industry and significant expertise in photography PR and marketing. They get to build visibility, trust and authority, secure bookings and sales of photography books, prints, calendars, photo workshops, photo safari tours and more.

Let’s work together to get your photography the attention it deserves!

FIND OUT MOREAPPLY FOR A CONSULTATION

The Photographer’s Visibility Blueprint™

build visibility, trust and attract clients

Most photographers don’t need another marketing tactic.
They need a clear strategy.

That’s why I developed The Photographer’s Visibility Blueprint™ – a proven framework that helps photographers become more visible online, build trust with potential clients and attract more enquiries.

FIND OUT MORE

Frequently Asked Questions

Answers to common questions about photography marketing and my support services

Marketing for photographers is the process of making your business visible to the people most likely to book you.

It goes beyond social media and encompasses SEO, strategic blogging, PR, email marketing, Google Business Profile optimisation, networking and building a website that attracts enquiries.

The most effective marketing combines several channels to create long-term visibility rather than relying on one platform alone.

The best marketing strategy depends on your photography niche, target audience and business goals, but successful photographers rarely rely on just one marketing activity.

A balanced approach that combines SEO, valuable content, PR, referrals, email marketing and consistent visibility usually delivers stronger long-term results than focusing solely on social media.

Attracting more photography clients starts with becoming easier to find and giving potential customers reasons to trust you.

That means having a well-optimised website, creating helpful content, appearing in Google search results, collecting testimonials, showcasing your expertise and consistently promoting your business through a range of marketing activities.

Marketing isn’t usually a quick fix. Some activities, such as email campaigns or PR opportunities, can produce relatively quick results, while SEO and content marketing typically take several months to build momentum.

The key to photography marketing is consistency. Photo business owners who market themselves regularly tend to see stronger and more sustainable growth over time.

I work exclusively with professional photographers across genres, including portrait, wedding, branding, commercial, and wildlife.

If you’re serious about growing your visibility, client base, and reputation, my photography marketing services are designed for you.

Yes. I’m based in the Bournemouth and Poole area in Dorset, and work with photographers worldwide.

Beyond the UK, I’ve supported English-speaking clients across Europe, North America and elsewhere.

Yes, I have more than 11 years of experience working exclusively with photographers. I have 23 years of PR and marketing experience, and I niched down to being a marketing specialist for photographers back in 2015.

Over the years, I have been hired by, and have consulted, more than 100 photographers. I have also built a community of over 1200 photographers around the world.

Yes. Many photographers successfully market their businesses themselves, particularly with the right strategy and a consistent approach.

However, working with a marketing specialist can help you make faster progress, avoid costly mistakes and focus your time on what you do best.

Whether you’re looking for guidance, accountability or a completely done-for-you service, I offer marketing support for photographers at a range of price points, with options starting from just £47 per month.

Still have more questions? Contact me!

CONTACT ME
Photography Marketing News, Tips & Resources

The Latest On The Blog

Actionable tips to help you market and grow your photography business

  • Google Maps shown on a mobile phone
    Digital Marketing | Visibility

    Why Every Photographer Should Take Their Google Business Profile Seriously In The Age of AI

    VIEW ARTICLE Why Every Photographer Should Take Their Google Business Profile Seriously In The Age of AIContinue

  • Summer vibes magazine glasses and sun hat
    Content Ideas | Content Planning

    July Awareness Days: Photography Ideas For Social Media Content, Blogs And More!

    VIEW ARTICLE July Awareness Days: Photography Ideas For Social Media Content, Blogs And More!Continue

  • male photographer holding a camera
    Marketing Strategy | Productivity

    What’s Really Stopping You From Promoting Your Photography Business?

    VIEW ARTICLE What’s Really Stopping You From Promoting Your Photography Business?Continue

  • The Photography Marketing Community Dorset (March 2026)
    Marketing Strategy | Photography Business

    Stop Waiting to Be Discovered: Why Proactive Marketing Matters More Than Ever

    VIEW ARTICLE Stop Waiting to Be Discovered: Why Proactive Marketing Matters More Than EverContinue

  • Clock on a white wall
    Marketing Strategy | Work with me

    Why Photographers Struggle to Stay Consistent With Marketing (And What To Do About It)

    VIEW ARTICLE Why Photographers Struggle to Stay Consistent With Marketing (And What To Do About It)Continue

  • Camera on a desk with pink flowers and a notebook
    Content Ideas | Content Planning

    June Awareness Days: Content Inspiration For Your Photography Blog And Social Media

    VIEW ARTICLE June Awareness Days: Content Inspiration For Your Photography Blog And Social MediaContinue

FOR EVEN MORE ARTICLES, Choose a Topic…
PR & PUBLICITY
MARKETING
CONTENT
VISIBILITY
BLOGGING
SEO & AEO
COPYWRITING
pHOTO BUSINESS
CONTENT IDEAS
INTERVIEWS
PRODUCTIVITY
WORK WITH ME
DON’T FORGET TO GRAB MY FREE GUIDE

FREE photography marketing guide

Get regular inspiration and photography marketing tips, plus my free 10-page marketing guide that reveals the strategies successful photographers use to stay visible and fully booked.

GET YOUR COPY HERE

Get in Touch Today!

I’d love to hear from you if you’re curious to discover more about how I can help you.

CONTACT ZOE

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  • About
    • Meet Zoe
    • The Photographer’s Visibility Blueprint™
    • In The Press
    • Guest Speaking
  • Services
    • Overview & Pricing
    • Done For You
    • Mentoring
    • Accountability
    • Events
  • Clients & Testimonials
    • Clients & Testimonials
    • Featured Clients
  • Blog
    • Blog Articles
    • YouTube
  • Community
    • Facebook Group
    • Dorset, UK Meet-Ups
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